What we do

Comb through your DMs, comments, and audience surveys. Audit your top-performing content for recurring themes. Map what your community asks for vs. what's already on the market. Draft three potential product directions.

What you sign off on

By end of Week 1 we hand you the locked product concept — what we're building, who it's for, the offer structure, the price. Nothing moves forward without your written approval.

Why this matters

Generic products don't sell to engaged niche audiences. Specific products engineered around your community's exact pain points do. Week 1 is where that specificity gets locked in.